Since 2016, Share the Magic Foundation has been devoted to transforming the lives of children through literacy. Through our In-School Programs, Virtual Reading Challenges and Community Partner Programs, a love for reading is ignited in thousands of kids. When a child cannot read on grade level by 4th grade, they are likely to drop out of school, become incarcerated, be of poor health and ultimately need government assistance. Illiteracy keeps people trapped in a cycle of poverty, limits their academic and professional choices and makes it difficult to achieve social mobility. Every child deserves a chance. Through reading children boost knowledge, expand vocabulary, develop strong analytical and critical thinking skills, improve focus and concentration and increase employment opportunities. THE MISSION: Transform the lives of children through literacy by introducing book ownership in households where reading is not a priority and to improve literacy among students with below grade-level reading skills by introducing the long-term benefits of being an active reader.