“To Succeed, You Must Read”

Share the Magic Foundation’s mission is to unlock the potential of young lives through literacy. By introducing book ownership to students in households where reading is not a priority and inspiring below grade-level readers through innovative and inclusive literacy programming, students at risk of academic failure are empowered to read to a better future.


Share the Magic Foundation’s vision is to transform the lives of children. Children with the lowest reading scores account for 65% of all children who do not graduate from high school. The most successful way to improve the reading achievement of low-income children is to increase their access to print and provide each student with innovative and inclusive literacy programming that is virtually accessible. Because 61% of low-income families have no age-appropriate books in their homes, creating a steady stream of age-appropriate books has been shown to triple interest in reading within months. Children growing up in homes with at least 20 books get 3 years more schooling than children from homes without books; therefore, by introducing book ownership to under resourced students and improving literacy among students with below grade-level reading skills through innovative and inclusive literacy programming, students are empowered to read to a brighter future.