Reading Rally School Visit Program:

Educators and Community Leaders can apply for the Reading Rally Program.

When Malcolm visits a school or community organization, every child in the school or organization must receive a copy of the Magician's Hat. In addition to sharing his love of reading, Malcolm is very committed to getting books in the hands and homes of young readers, especially those children who would not otherwise receive a book. He wants to be able to tell the students that everyone will have a book to take home.

  • Books are $17.99 plus shipping. Schools and organizations are given a 20% discount for all student books.The Reading Rally program lasts for 1 hour with a 30-minute donor appreciation reception immediately following. Students´ books are not autographed, and are shipped directly from the printer. Donors and Educators can purchase autographed books the day of the Reading Rally during the donor appreciation reception.
  • Read with Malcolm provides the school or organization with an introductory video of Malcolm and brings a Magician to perform for the children as part of the 1-hour Reading Rally. The expense for the Magician is paid for by RWM. Additionally, RWM sends at least 2-3 staff members to assist with the program and social media for the event. A minimum book order of 400 books within 1 hour of Malcolm’s primary residence will not require an appearance fee or travel expenses. 
  • We encourage schools and organizations to work with community partners to assist with the cost of the books. If your school is a Title I school with 90% of the students participating in a free/reduced lunch program, you can apply for a Share the Magic Foundation Matching Grant. Information and applications for the Matching Grant are available on this website under Programs/Matching Grant.


The Woodman Park School Dover, NH

For more information, please contact:

Anne Sapp
Director, Read with Malcolm Programs

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Why Books for Every Child

The most successful way to improve the reading achievement of low-income children is to increase their access to print. Because 61% of low-income families have no age-appropriate books in their Homes, creating a steady stream of new, age-appropriate books has been shown to nearly triple interest in reading within months. We know that children growing up in homes with at least 20 books get 3 years more schooling than children from homes without books; therefore, placing books in the hands and homes of first-grade students is critical to improving the literacy crisis in our country.

A typical author’s visit does not provide every child with a book, only those that can afford it. By instituting a policy that every child receives a book, Read with Malcolm can ensure that the very child we are trying to reach is not left behind.