While at the University of Georgia (UGA) Malcolm learned the importance of reading. For most kids learning that lesson so late ensures they will be dropouts, on welfare or in jail. Those outcomes can be determined for a child’s life before they reach the age of ten. A child’s literacy rate is the most accurate tool used to project their productivity in society. In 2017, according to NCES (National Center of Education Statistics) only 35% of public-school students are at or above proficiency in grade 4 reading. If a child is not reading proficiently by the 4th grade, they have a 78% chance of academic failure. Education is the process of gaining knowledge, values, skills, beliefs, and moral habits. Education is necessary in order to improve academic understanding as well as social and economic mobility throughout life. Share the Magic Foundation, through its In-School Programming + Virtual Reading Challenges, aims to transform the lives of young children through literacy, the tool necessary to learn and excel.